Have you ever stopped to think about what your clients really want? Knowing what clients want is a key principle in serving them well… and to finding more! According to NAR, home selle

Facebook helps you make better promises to your home sellers…and by making better promises, you can improve your listing presentation. When it comes to working with home sellers, they th

Working with home buyers can often be time-consuming and frustrating. You may have even seen estimates that home buyers should expect the homebuying process to take a minimum of four months.

Real estate marketing videos are among the most effective tools you can use to differentiate yourself from other agents in the market. The National Association of Realtors found that 85% of

Campaign #1: Marketing Real Estate In the example below, the ad is promoting a home for sale. When a person clicks on the ad, they are taken to a page on a website with more photos and infor

CRM stands for “Customer Relationship Management,” and over the years real estate agents have used a variety of tools to manage and track their client relationships. In the old days, we

Chip Barkel is a Realtor® with the Toronto, Canada luxury brokerage, Chestnut Park Real Estate Ltd., a Christies International Real Estate affiliate, and he has been a member of The Paperle

Facebook is the top marketing tool for real estate agents and brokers to reach their customers. But the rules have completely changed to get leads, find clients, and promote your business on

It’s an open secret: many real estate agents believe online seller leads aren’t valuable. They don’t convert … they take too long to convert … they take too much effort … it’s

Garry and I filmed A LOT of videos here at The Paperless Agent this year… Looking back, we shot more than 24 Coaching Club sessions, 52 public trainings, several new products, live ev