Google Power: A Real Estate Agent’s Guide to Google’s No-And-Low Cost Marketing Tools

With over 1.5 million real estate agents in the U.S., it can be hard to stand out. The good news is Google offers a powerful, yet underutilized set of marketing tools. Real estate agents and

FCC’s New Lead Generation Rule Takes Effect January 2025
FCC’s New Lead Generation Rule Takes Effect January 2025

FCC’s New Lead Generation RuleTakes Effect January 2025 FCC Cracks Down on Lead Generation Starting in January 2025, the FCC’s new rules for lead generation will go into effect. If you

How to Make Your Just Listed Instagram Post Stand Out

You can get more eyes on your new client’s home if you share a “just listed” Instagram post. With more and more buyers turning to social media for house hunting, this is a platform to

How to Generate More Email Leads With a Small List

It is possible to generate email leads, even if you have a small list. Buyers want to be contacted by you. In fact, a 2021 survey from NAR found that buyers want agents who: Sends me emails

How to Get More Listings Through Social Media Marketing

Every real estate agent wants to know how to get more listings, right? While there are many ways to get new listings, social media is one that shouldn’t be overlooked. Why? Almost all

listings to leads
8 Ways to Turn Listings to Leads Without Paying

To grow your business, you need to turn listings to leads. However, finding quality seller leads can be time-consuming and expensive. Many effective lead-generation tactics require you to sp

expired listings scripts
How to Use Expired Listings Scripts to Generate New Leads

Good expired listings scripts help you make the most of a great lead-generation opportunity. These homeowners need to sell their houses as soon as possible but haven’t been successful thus

real estate social media posts
A Checklist for Your Real Estate Social Media Posts

Get more out of your real estate social media posts, no matter which platforms you like to use, with this checklist. There’s a lot to remember when creating a post that’s effective and r

facebook content strategy
5 Steps to a Facebook Content Strategy That Drives Listings

Are you just sharing on Facebook to check a box or do you have a Facebook content strategy? The latter is critical for making the most of your time spent on this social media platform. As th

real estate marketing ideas
8 Real Estate Marketing Ideas for Neighborhood Farming

With so many real estate marketing ideas out there, how do you choose the ones that work best for your neighborhood farming efforts? Being the real estate agent for your area can lead to mor

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