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[Video Summary] Custom audiences are marketing lists you can create in Facebook. You can create custom audiences from: Data Files – Custom or Contact files in CSV format. Facebook Enga

[Video Summary] When you look at all the ads ran on the FB platform, the typical advertiser on Facebook only gets a 1% click-through rate on their advertisement. That’s the average re

Yesterday we shared our new 30-day action plan with everyone to kick-off this Fourth of July week. In that plan, we talk about is Garry’s Five Fifty-Five program. It’s a system f

  While online retailers have opened us up to a global marketplace, there’s a growing movement to “go local” by patronizing and supporting community businesses. Many real estate b

CRM stands for “Customer Relationship Management,” and over the years real estate agents have used a variety of tools to manage and track their client relationships. In the old days, we

As new real estate agents, we are often taught to reach out to expired listings in the MLS as a way to prospect for clients. You may have been given this script: “Hey I saw that your home

Are you intimidated by planning events? Or maybe you have already done it, and it was just so overwhelming that you don’t plan on doing it again. We’ve made it easy for you by having

How many times have you posted on Instagram in the last week? The last month? Instagram used to show the most recent posts from accounts you’re following, but they have recently adopted Fa

The truth is; the more knowledge you have the more you will differentiate your business, the better care you can give your clients, and the more successful (and respected) your agency will b

Get tech tips, advice, and laughs from Garry Wise and myself as we walk the trade show floor at the California Association of REALTOS® annual Expo. We try to answer this question (for our