The Real Estate
Marketing Blog

Home Buyer Presentation Template

A Listing Presentation educates your potential seller on the home selling process and outlines the benefits of working with you to do that. A Buyer Presentation is similar, but geared towards buyers. And just like an effective presentation for sellers, a Buyer Presentation works to qualify the client, cement trust, and facilitate action (like getting …

Get Your Real Estate Videos on Google

As a real estate agent, showing up on Google is extremely important. Clients, prospective clients, and leads will all google an agent before committing to work with them. One of the ways we can enhance our online reputation, build confidence, and build trust with those prospective clients (before we even meet with them), is to …

How to Turn the iBuyer “Threat” into Your Biggest New Source of Clients!

Download iBuyer Template forYou Listing Presentation Below… Download the PDF Sample Download the PowerPoint Version for PC & Android Download the Keynote Version for MAC iBuyers are a new phenom in the industry. So, if you’re not in on of their test markets you might not have felt the pressure… yet. However, iBuyers are expanding …

Market Your Listings on YouTube

What are YouTube Ads? YouTube Ads are the ads that pop up before, during, or after a YouTube video. One of the greatest things about YouTube ads is that you don’t pay anything for advertising – you only pay when someone shows interest. You only get charged for YouTube ads upon “true view,” which YouTube …

Top Tools, Templates & Tech for Listing Leads

As real estate agents, we’re constantly looking for innovative ways to get listings and stand out from the competition. Because these days, our competition is everywhere. Discount brokerages, iBuyers, other agents… Everyone is competing for the same scarce inventory. Which is why we’re sharing our most creative, innovative, and proven methods for getting more listing …

Facebook Changes All Real Estate Agents Need to Be Aware Of

As you’ve probably heard, Facebook is rolling out some major changes to what they allow in Marketing and Advertising, changes that directly impact Real Estate. The next time you login to your Ad Account, you should notice this alert at the top of the page: But what does it mean? Basically, credit, employment, and housing …

How to Win Any Listing… Before the Appointment

If you read our previous blog, Proven Pre-Listing Strategies from a Listing Expert, you know how important your Pre-Listing Strategy is. The Pre-listing strategy serves to educate our clients, show them the advantages of working with us, and to thwart any potential competitors from putting doubts in their minds that we are the clear choice …

How to Create a Powerful Online Reputation

What Is A Powerful Online Reputation? According to NAR’s Profile of Home Buyers and Sellers, when asked what the deciding factor was in choosing their real estate professional, home sellers prioritized the agent’s reputation over other factors. As defined by Merriam Webster, reputation is your “overall quality or character as seen or judged by people …

The Five Fifty-Five Program

We all know real estate is a networking industry. If you’re not networking and building contacts, then you’re not growing… and if you’re not growing, then there’s probably untapped potential lying dormant within the recesses of your abilities! It can be hard to find the time, resources, and strategies for successfully networking and building your …

LinkedIn Strategies for Real Estate Agents

If you do a quick Google search for your name and city, you’re probably going to see LinkedIn show up in the top 3 – 5 search results. An easy way to improve your online reputation and make a quick hit to your prospects’ first impression of you is to make a LinkedIn profile that …

Proven Pre-Listing Strategies from A Listing Expert Agent

Done well, a pre-listing strategy will go a long way towards making the actual Listing Appointment a success. The pre-listing strategy introduces your value to your potential clients and helps overcome objections before they even arise, such as “why should I use you over a competitor.” A pre-listing strategy also utilizes the philosophy of “time …

The 1-Minute Real Estate Video Strategy That Can Help You Win More Listings

Videos are essential for a real estate business, and to put it simply, if you’re not doing videos you’re not making money. If you look at these 3 facts about video marketing, you’ll see why: 80% of viewers recall video ads they saw in the last 30 days. Viewers retain 95% of a message when …