The Real Estate
Marketing Blog

Breaking News… Chris & Garry Declare War!

Today, there are more forces fighting against Agents and Brokers then ever before. There’s tech companies and investors looking to diminish our value in the market… There’s firms planning to take our fees and clients equity for their own… And now, more than ever, there’s more REALTOR® members in history with a lack of commitment …

Your 2020 Listing Presentation

A new year always comes with new goals, new expectations, and new leads. In order to attract those new leads, you need to set yourself apart and stand out like a top agent… Which can be hard to do when everyone seems like they’re doing the same thing… So we wanted to give you something …

5 Facebook Campaigns for 2020

Have you ever wondered why Facebook won’t work for you? When we first started using Facebook Ads back in 2013 we spent a TON of time and money trying to get them to work for us but to no avail… until we discovered how to use Facebook’s own “Algorithm” to uncover the pockets of Buyers …

3 YouTube Videos to Get More Listing Leads

According to research by Cisco, more than 80% of all traffic on the internet will be video in just three years. This makes it incredibly important that we understand best practices for utilizing video in our real estate businesses. YouTube is a GREAT place to utilize video and get results. Because YouTube is a social …

Home Buyer Presentation Template

A Listing Presentation educates your potential seller on the home selling process and outlines the benefits of working with you to do that. A Buyer Presentation is similar, but geared towards buyers. And just like an effective presentation for sellers, a Buyer Presentation works to qualify the client, cement trust, and facilitate action (like getting …

Get Your Real Estate Videos on Google

As a real estate agent, showing up on Google is extremely important. Clients, prospective clients, and leads will all google an agent before committing to work with them. One of the ways we can enhance our online reputation, build confidence, and build trust with those prospective clients (before we even meet with them), is to …

How to Turn the iBuyer “Threat” into Your Biggest New Source of Clients!

Download iBuyer Template forYou Listing Presentation Below… Download the PDF Sample Download the PowerPoint Version for PC & Android Download the Keynote Version for MAC iBuyers are a new phenom in the industry. So, if you’re not in on of their test markets you might not have felt the pressure… yet. However, iBuyers are expanding …

Market Your Listings on YouTube

What are YouTube Ads? YouTube Ads are the ads that pop up before, during, or after a YouTube video. One of the greatest things about YouTube ads is that you don’t pay anything for advertising – you only pay when someone shows interest. You only get charged for YouTube ads upon “true view,” which YouTube …

Top Tools, Templates & Tech for Listing Leads

As real estate agents, we’re constantly looking for innovative ways to get listings and stand out from the competition. Because these days, our competition is everywhere. Discount brokerages, iBuyers, other agents… Everyone is competing for the same scarce inventory. Which is why we’re sharing our most creative, innovative, and proven methods for getting more listing …

Facebook Changes All Real Estate Agents Need to Be Aware Of

As you’ve probably heard, Facebook is rolling out some major changes to what they allow in Marketing and Advertising, changes that directly impact Real Estate. The next time you login to your Ad Account, you should notice this alert at the top of the page: But what does it mean? Basically, credit, employment, and housing …

How to Win Any Listing… Before the Appointment

If you read our previous blog, Proven Pre-Listing Strategies from a Listing Expert, you know how important your Pre-Listing Strategy is. The Pre-listing strategy serves to educate our clients, show them the advantages of working with us, and to thwart any potential competitors from putting doubts in their minds that we are the clear choice …

How to Create a Powerful Online Reputation

What Is A Powerful Online Reputation? According to NAR’s Profile of Home Buyers and Sellers, when asked what the deciding factor was in choosing their real estate professional, home sellers prioritized the agent’s reputation over other factors. As defined by Merriam Webster, reputation is your “overall quality or character as seen or judged by people …