The Real Estate
Marketing Blog

How to Make Real Estate Videos with Lumen5

Creating video content to use for your real estate practice can be a daunting task! Fortunately, there are many tools available that you can use to make the job much easier. In this video, Chris Scott takes you through the step-by-step process on how to use one of these tools; Lumen5. Lumen5 allows you to ...

Top 3 Listing Scripts for 2020

How many real estate listing appointments have you been on in the past month? How many did you close? For most of us, it's crucial that we nail each and every listing appointment we get. At Creath Partners, our associated brokerage, co-owner and listing expert agent, Garry Creath, used to go on a listing appointment ...

How to Stay Top of Mind, Boost Repeat Business, and Get More Referrals with the Monthly Value Program Marketing Campaign

There's a rampant problem in the real estate industry right now... According to the NAR 2017 Profile of Home Buyers and Sellers, 89% of home buyers and 85% of home sellers said they would at least "probably use their agent again" or "recommend them to others." And yet, few followed through: only 12% of home ...

Add Life to Your Instagram Stories

Last week we talked a little about what Instagram Stories are and why they’re important for marketing on Instagram. If you’ll recall the numbers from last week; There are 800 million active users on Instagram. 500 million of those users are on Instagram everyday. 300 million of those daily users are using Instagram Stories (either …

Instagram Stories Made Easy

If you’ve been following along with our blog posts this year then you’ve probably noticed a theme by now: Instagram. As one of the biggest and fastest growing social media platforms, it is essential that we’re using Instagram for our benefit. There are SO many ways to use Instagram for your business, but not all …

How to Stay Consistent on Instagram

As important as social media is, it’s also time consuming… It takes time to find the right content to post, the right caption to post, and to create the right hashtags and tags(check out our latest blog on the best hashtag generator tool for more tips on that one)… Then once you actually get that …

Using Hashtags on Instagram (#TheEasyWay)

It’s 2020, so you’ve probably heard about Instagram by now, but did you know that not only is Instagram one of the fastest growing social media networks in the world, it’s also one of the most conducive to marketing? Don’t believe us? Here’s some statistics: 1 billion people use Instagram every month. 200 million Instagramers …

Day 1 from the 21-Day Goal Acceleration Program

The 21-Day Goal Challenge uses proven methods for setting your career goals, designing your business plans and gaining massive traction on accomplishing those goals. Over a 21 day period, you get: 21-Day Action Plan to Set & Achieve Your Goals Tools to Multiply & Measure Your Income Support & Accountability to Keep You on Track …

How to Combat the 3 Main “Goal Thieves” and Win in 2020

With a new year approaching, most of us have one thing on our mind: Setting Goals for 2020 and actually achieving those goals this year. You know a good plan of attack will greatly improve your chances of making progress towards your 2020 goals. And working on your goals will also help you develop yourself as …

This Just In, REDM™ Revealed!

We started the fight to change our industry for the better when we originally launched the Real Estate Digital Marketer (REDM™) certification in January of 2016. Since then, more than 1,500 agents have joined the cause and earned their REDM™ certifications, but a lot has changed since we first launched this course… First, the forces against …

How to Create a Distinct Value Proposition

Good news from the front… Help has arrived in our battle against the forces determined to diminish our value while going after our clients. And it comes in the form of this practical know-how from the Real Estate Digital Marketer (REDM™) certification… As we reported yesterday, a Distinct Value Proposition is a superior reason(s) that …

Major Setback in the Fight to Take Our Market Back

You need to ask yourself… What’s the major and compelling reason a seller should choose you? If you don’t have a strong answer, then you’re at risk. Because of those forces trying to diminish our value, sellers often have the impression that we don’t earn our commissions… That we just get an “easy” payday… So …