[VIDEO] Facebook’s Custom Audience Feature

[Video Summary]

Custom audiences are marketing lists you can create in Facebook.

You can create custom audiences from:

• Data Files – Custom or Contact files in CSV format.
• Facebook Engagement – people who interact with your business page, videos, lead ads, events & Instagram business accounts.
• Website Visitors – people who visit your website (requires FB Pixel installed).

Examples of how using Facebook’s custom audience feature can help you get more leads.